I’ve become somewhat of a connoisseur of small spaces, not merely because I’m building one, but more because I thoroughly appreciate them. I love tiny spaces that are huge on benefit, utility and beauty. Design matters when you build small. Materials matter. Finishes matters. All the details matter.
With that in mind, I’d like to share a few tiny space concepts that I’ve recently discovered that have not yet reached WickedBlog’s pages:
The housing market slump has been fueled by the wave of foreclosures resulting from those “creative” mortgages in our recent past. Last week I talked with Jeff Aicken, a loan officer with Century Mortgage in Louisville, Kentucky to get a professional’s view in layman’s terms on what happened, how it happened, and what real estate agents can do now to make the situation better for their clients and for their own bottom line.
Simplicity is the key to effective communication. When you give someone your business card, you want them to remember your name, what you do and be able to contact you (or recommend you to someone else). You also hope that your meeting (in person or virtual) is a memorable one.
If you have a business website or a blog site, you don’t need to go into detail on your business card, you just need to give them a way to get more information. That’s enough.
I’ve dropped using a physical address on my own business cards. After all, in my business, does it really matter where I live and work? Nope. It only matters that people can call me, email me and visit me online to learn more — if they are so inclined.
If you are building your first independently hosted blog for your real estate business and you have decided to go with WordPress, you have already made a great decision.
Now, there are some other items to consider:
Nope, not always. (But it is much more often than it should be!)
I just spoke with Russell Springs broker and real estate agent Kim Byrom of Lake Cumberland Properties who is the first real estate agent that actually tried to help me find a new office space. She is NOT the first one I contacted. In the future, she will be.
Kim asked qualifying questions, got my name and number and said she would give me a call back. I believe her. I told her how much I appreciated her help and that she was the first real estate agent of the five I’d contacted that was interested in helping me. She said that most of the office space rentals were not listings so she helped people as a public service. She went on to say that it strengthened the community… etc, etc.. and I found myself in awe. She said all the right things. She’s service-centric! I love it.
Yes, I work with Real Estate agents all day, every day. Yes, my own clients are overboard on the customer service. That’s one of the reasons I work with them instead of working with other agents and brokers in their zip code.
But locally, it’s always been hit and miss with real estate service and it was really nice to talk to Kim after what I’d endured on this one inquiry already today. It was refreshing and I told her so.