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Category Archives: marketing
Why Web Entrepreneurs Need Social Networking
Being “sociable” on the web can have huge payoffs. Provider-customer communications have never been more important. In the old face-to-face days, small business owners maintained a manageable number of extremely loyal clients, all of whom were accustomed to seeing the … Continue reading
Posted in marketing
Tagged business building, communication, freelance, outsourcing, social media, Web 2.0
1 Comment
Is blogging dead?
I blog. I’ve blogged since the turn of the century. (I just love saying that!) I love saying it, even though it makes me sound like I’m sitting in a bentwood rocker, creaking slowly back and forth, reflecting on my … Continue reading
Capturing the Media Limelight
Provide a source of valuable information, cultivate relationships and establish yourself as a reliable, credible expert. Media, like clients, can offer valuable word-of-mouth opportunities to promote your business and take pressure off your advertising budget. Continue reading
The usefulness of blog chains for marketing
I was asked (by colleague and nature writer JJ Murphy) this weekend if a blog chain was good for marketing. She asked me several questions: 1. What is the marketing value, if any in a blog chain? 2. Does it … Continue reading
Posted in marketing
Tagged blogging, communication, marketing, networking, search-engines-seo, Website content
3 Comments
Calling Cards as the New Business Card
Simplicity is the key to effective communication. When you give someone your business card, you want them to remember your name, what you do and be able to contact you (or recommend you to someone else). You also hope that … Continue reading
Posted in marketing
Tagged communication, cool finds, frugal, how-to, marketing, real estate
1 Comment
